Huis - Jake Matthews

Jake Matthews, Realtor in Tuxedo Park, NY.

Some of you may know that I recently transitioned into the Real Estate industry.  After many years in sales and marketing in the internet industry, I was inspired to enter the physical world of dealing in real property, helping clients buy and sell land and homes.  The allure of seeing beautiful homes, architecture, traveling to new places in my local area, and setting my own work schedule was strong.  Further, I am very passionate about where I live in Tuxedo Park, NY.  It is one of the most beautiful places I have ever been and I wanted to let other people know about it, learn about it and possibly experience it by living here.  Same goes for the entire Hudson Valley in general, what with it's acclaimed cultural amenities, beautiful state parks, mountains, rivers, lakes and farmlands to explore.  In late summer 2014 after a vacation to Europe I took and passed my New York State Real Estate licensing exam. By early winter 2014, I joined the real estate firm Ellis Sotheby's International Realty in Nyack, NY. 

Thus far I have thoroughly enjoyed this new industry.  At the firm of Ellis Sotheby's I have met some of the greatest professionals in the industry.  In my clients - both sellers and buyers - I have met some amazing people who are not only clients but have become good friends. 

I am excited and look forward to many years of great success in this industry.  I am currently focused helping clients buy and sell real estate in Tuxedo Park  and New York's Lower Hudson Valley including but not limited to Rockland, Orange, Putnam and Ulster counties and communities such as Tuxedo Park, Warwick, Montebello, Nyack and more.  Feel free to reach out to me if you have any questions about real estate and I will be sure to keep you posted in the future.

Picture of Tuxedo Lake in Tuxedo Park, NY where I help clients buy and sell real estate.  Tuxedo Park, NY is located only 1 hour from New York City by convenient mass transit:

Jacobus Media

Thank you for visiting!

Some of my updates are going on over at the Jacobus Media, Inc. website.

Mobile Video Use on the Rise

Media week covers a Nielsen report on mobile video use:

"According to Nielsen, 10.3 million U.S. mobile subscribers access video content on their phones during a given month..."

YouTube is still the top Video destination.

Full Media Week article.

Study: Online Spend to Increase in 2009

An AdAge article by Michael Bush today speaks to a new study of marketers and advertising spend.

Though spend will be down 4% from six months ago the Advertiser Perceptions report notes that "a large percentage of the advertisers polled (68%) said they plan to increase their ad spending online."

Print is going downhill.

Yasmin Melendez Interviewed by Web Pro News

Yasmin Melendez, Conference Director at the DMA was interviewed by Web Pro News's Mike McDonald regarding the DMA/ACCM conference content.  Yasmin discusses how the ACCM conference content is evolving to include search marketing, email marketing and other new media / Internet tactics for a traditional catologue marketers.  Very interesting indeed! 

Guy Kawasaki - Art of Innovation

One of the best "Marketing" videos was a keynote from Guy Kawasaki at the 2007 Event Marketing Conference.

Very inspirational Guy - thanks!

Search Marketing Offers Hit a New Low

Today I was browsing some blogs and Andy Beal pointed me to a post by Karl Ribas regarding Sam's Club offering Search Engine Marketing (SEM) services.  Good luck folks!...I had to giggle when I saw this.  Do you think we have a problem when Sam's Club is offering SEM services starting at $50/month?

FYI - here is the offer right on the Sams site.  PuLLLEASE.    I think it's being offered by a company called Innuity...and I won't link to them.

Thanks for pointing this out Karl and Andy.

IM-NY Charity Event - Awesome Event

IM-NY's charity event in New York last night was a fun event for a great cause - raising money for the Leukemia and Lymphoma Society.  Sponsored by Best of the Web, this evening social event was a great way to connect with the smartest industry leaders in Internet marketing and particularly in Social Media - as this event preceded SMX Social New York.

Jason Falls has a great recap on his blog Social Media Explorer.

Thanks much to Brian, Greg and Rob at BOTW (keep the shirts coming), Greg Niland / GoodROI, CCW at 10e20 and all who came out for making it a truly awesome night.

IM-NY's open charity events are not to be missed!  No joke.

Now is Gone: Geoff Livingston - Livingston Buzz

Geoff Livingston of Buzz Bin has cited some of my blogging work at 10e20 for his new book Now is Gone.  As Geoff put it, the book "serves as a primer on new media for executives and entrepreneurs."  Mr. Brian Solis contributes to the book.

I'm looking forward to following the Now is Gone blog updates and the full Now is Gone copy.   

It appears that Geoff will also be speaking / moderating at PubCon Vegas - so if you are headed out there in December, check out his sessions.

Bank of America: 3rd New York Yahoo Mobile Advertiser

Today I came across the following banner advertisement while browsing Yahoo Mobile on Verizon Wireless' network in New York City.  Bank of America has stepped into the fray with new banner advertising and calls to action to download ring-tones ("Move your Feet" by Junior Senior) on their site.  The whole function of this is to prompt users to go completely mobile to continue internet banking while on the run. Increa$ed mobile usability +  Increa$ed site visits yields increa$ed brand loyalty. 

Here is the banner image from Bank of America's ad:

In my last post on this subject, Starbucks Coffee Company and Paramount Pictures where the first to market their wares on Yahoo Mobile.

By the way, who the heck is Junior Senior?  Nifty stuff BofA!